My role in this project was as UX/UI designer. I developed the user flow, defined the screens, determined the functional elements, and created the “look & feel”.
- Simplify the user intake
- Create a bright visual look
- Use concise, intuitive navigation
- Design focus iOS & Android
- Refresh web color palette while retaining brand identity
Increase member aquisition and retention
Acquisition / Rentention
Providing a mobile app for events will improve membership acquistion and retention.
At least 10% improvement.
At least 1 month
Untested - in DEV
Adobe Creative Suite